Did Pepsi Omit "Under God" in Its Patriotic Can Promotion?

Pepsi Can Hoax?

"Don't buy Pepsi in the new can!" This baseless email campaign hoax circulating since August 2002 protests the alleged omission of the words "under God" in an excerpt from the Pledge of Allegiance featured on new Pepsi cans.

Assessment of Pepsi's Patriotic Can

This false and utterly pointless call to arms against Pepsi-Cola is a variant of an email protest originally aimed at the manufacturer of a different soft drink — Dr Pepper — way back in February 2002.

Dr Pepper cans did, in fact, carry a short excerpt from the Pledge of Allegiance during a patriotically-themed promotion that lasted for a few months in 2001 and 2002. However, Pepsi — which is manufactured by a different company altogether — has never run such a promotion, nor announced any plans to do so. There is no new Pepsi can with the Empire State building or words from the Pledge of Allegiance on it.

PepsiCo's Response Statement


You've received an erroneous email about a "patriotic can" that Pepsi allegedly produced with an edited version of America's Pledge of Allegiance. The truth is, Pepsi never produced such a can. In fact, this is a hoax that has been circulating on the Internet for more than six years. A patriotic package used in 2001 by Dr Pepper (which is not a part of PepsiCo) was inappropriately linked to Pepsi. Thanks for giving us the chance to clarify the situation and please feel free to share this message with anyone else who may have received the erroneous email.

Sample Emails About Pepsi's Patriotic Cans

Posted on Facebook on Aug. 5, 2011:

Don't buy the new Pepsi can coming out with pics of the Empire State building and the Pledge of Allegiance on them. Pepsi left out two little words in the pledge: "Under God." Pepsi said they didn't want to offend anyone. So if we don't buy them, they won't be offended when they don't receive our money with the words "In God We Trust" on it. How fast can you repost?

Example #2:
Email contributed by Ann N. on July 8, 2009:

Example #3:
Sample email contributed by P. Neal on Aug. 23, 2002:

Subject: New Pepsi Can

Pepsi has a new patriotic can coming out with pictures of the Empire State Bldg. and the Pledge of Allegiance on them. But Pepsi forgot two little words on the pledge, "Under God." Pepsi said they did not want to offend anyone.

If this is true, then we do not want to offend anyone at the Pepsi corporate office. If we do not buy any Pepsi product then they will not receive any of our monies. Our money after all does have the words "Under God" on it.

Please pass this word to everyone you know. Tell your Sunday School class tomorrow and tell your Pastors so that they can tell the whole congregation.

Christians, stand up and let your voices be heard.

We want the words "under God" to be read by every person who buys a can.

Further reading:

Pepsi-Cola False Rumor Alert: Patriotic Cans
As published on Pepsi-Cola's Website

One Nation, Under Carbonation
The Capital Times, October 20, 2003