The Surprising History of Fuzzy Dice

The Plush Staple of Hot Rod Culture

Fuzzy dice hanging from rear view mirror. Getty Images / Thomas Winz Creative

In the 1940s and 1950s, no serious hot rod was complete without a set of fuzzy dice hanging from the rearview mirror. Today, fuzzy dice are a symbol of retro flair or amusing schlock. Believe it or not, there is history and symbolism behind those innocuous looking fuzzy cubes.

World War II

The common lore says that fuzzy dice spring from a pilots' superstition in World War II. Before taking off for a sortie, pilots would put a pair of dice on their instrument panel, with seven pips showing, for good luck.

Another, perhaps grimmer variant on the story is that the dice on the panel were a reminder that every flight was a figurative "roll of the dice" as to whether the plane would return safely to base. Considering that by 1942 the United States was losing an average of 170 aircraft per day, pilots had a right to be cynical about their chances. Every flight was a gamble and only the lucky winners got to go home.

The Home Front

When the veterans came home from World War II, they found a country transformed. An entire generation of young people, both men and women, had seen their comfortable, often rural, lives uprooted by the chaos of combat and wartime deprivation. Young people also had two things they didn't have before the war: freedom and spending money. Many translated their restlessness into "a need for speed" and the golden age of the street rod flourished.

A souped-up hot rod was a good outlet for the mechanical skills that many veterans had picked up in the service and could replace the adrenalin rush many missed from their days in combat.

An illegal street racing subculture sprang up in many cities.

Dicing With Death

Nobody knows which street racer hung the first pair of plastic dice over his rear view mirror, invoking the old pilots' superstition and cynicism. However, before long, plastic dice became part of a look that identified the alternative culture, as much as was rolling a pack of Lucky Strikes up in a t-shirt sleeve.

Displaying the dice meant the driver was ready and willing to be "dicing with death" in the dangerous and unregulated world of street racing.

However, even super cool hot rodders had to be practical. The cheesy plastic dice melted in the sunlight and were soon replaced with stuffed fuzzy dice. In the United Kingdom, they were called fluffy dice or furry dice.

Modern Times

As times changed and racing became an organized sport, the kitschy dice remained part of car culture into the 1980s. Drivers would pick colors that matched their custom cars and the dice became more of a symbol of individuality than defiance. However, by the end of the 1980s, more than one state had outlawed hanging any items from rear view mirrors and the fad had, in general, become cliche.

The practice had become so tame that a 1993 study found drivers with fuzzy dice on their mirrors were no more likely to take risks or become involved in accidents than the average driver. The era of dicing with death had passed.

However, as a new generation discovers retro fads and fashions, symbols like fuzzy dice are coming back into style. If you look around the parking lot at the supermarket and it is likely a set will be dangling from a tricked-out pickup and an everyday minivan.

They are no longer symbols of rebellion and recklessness, but of nostalgia.