What Color Is Navy?

Use Navy in Your Publication Design to Convey Confidence and Authority

Navy shades
Shades of navy blue. © Jacci Howard Bear; licensed to About.com. | Cool, Calming Colors | Warm, Exciting Colors | Mixed Cool/Warm Colors | Unifying Neutral Colors

If it almost looks like black, it may be navy blue. - Jacci Howard Bear's Desktop Publishing Colors and Color Meanings

Named for the uniforms of the British Royal Navy, navy blue is a deep, dark blue that's almost black, although some shades of navy are a bit bluer. Navy is a cool color that can also be a neutral.

Carrying the blue symbolism associated with the darker shades of blue, navy conveys importance, confidence, power and authority, as well as intelligence, stability, unity and conservatism.

Like black, it carries a sense of elegance and sophistication. It's associated with police and military.

Using Navy Blue Color in Design Files

When you plan a design project that is going to a commercial printer, use CMYK formulations for navy in your page layout software or select a Pantone spot color. For display on a computer monitor, use RGB values. You use Hex codes when working with HTML, CSS and SVG. Navy shades are best achieved with the following information:

  • HTML Navy: Hex #000080 | RGB 0,0,128 | CMYK 100,100,0,50
  • Dark Navy: Hex #00005a | RGB 0,0,90 | CMYK 100,100,0,65
  • Medium Navy: Hex #14148a | RGB 20,20,138 | CMYK 86,86,0,46
  • Dark Blue: Hex #00008b | RGB 0,0,139 | CMYK 100,100,0,45

Choosing Pantone Colors Closest to Navy

When working with printed pieces, sometimes a solid color navy, rather than a CMYK mix, is a more economical choice. The Pantone Matching System is the most widely recognized spot color system.

Here are the Pantone colors suggested as best matches to navy blue colors.

  • HTML Navy: Pantone Solid Coated 2735 C
  • Dark Navy: Pantone Solid Coated 2745 C
  • Medium Navy: Pantone Solid Coated 2371 C
  • Dark Blue: Pantone Solid Coated 2735 C